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Cloud-based Print Management: 3 Reasons to Adopt Cloud Printing

Posted by Brad Harker on June 15th, 2017

With all the talk about software as a service (SaaS) and cloud-based software solutions, you might be wondering if now is a good time to start migrating your organization's printing away from traditional print management to cloud print management. To be honest, that migration is long overdue. For years, PrinterLogic's on-premises enterprise print management solution has allowed organizations both large and small to completely eliminate their print servers—along with all their cost and headache—while enjoying a print environment with more stability, more convenience, more control and more cost-effectiveness.

As organizations continued to roll out our software and their praise continued to roll in, we at PrinterLogic realized that a cloud printing solution made a lot of sense for many of our current and future customers. So we developed PrinterCloud, an enterprise cloud printing SaaS solution that took our acclaimed on-premises software and effectively turned it into a cloud print server—but, of course, without the typical shortcomings of print servers on account of its direct IP printing backbone.

What are the advantages of cloud print management? The list could easily number into the dozens, but in this short space, we'd like to touch upon three important reasons why your organization should seriously consider adopting cloud printing. And, perhaps not surprisingly, some of them echo the reasons hundreds of organizations have already found the ideal enterprise print management solution in PrinterLogic.

1. Effortless centralized management of your entire organization's print environment. By implementing enterprise cloud printing—and specifically, PrinterCloud as your cloud print management solution—the window into your print environment gets a whole lot bigger. From a single pane of glass, you can easily update drivers, edit profiles and deploy printers anywhere in the organization on a per-device basis or as device pools. And with PrinterCloud, deployments don't require pesky group policy objects (GPOs) or scripts.

2. Even less physical infrastructure. PrinterLogic is already a single-server solution. Cloud print management using PrinterCloud reduces even that tiny footprint without compromising reliability and access. That's because, unlike other enterprise cloud printing solutions, PrinterCloud leverages direct IP technology to create one-to-one connections between clients and printers, all but eliminating the need for a constant WAN connection once the printer–client link is established. Although it's tempting to think of PrinterCloud as a cloud print server that functions like a centralized print server, the fact is that the usual WAN traffic (and vulnerability) of a consolidated print environment is almost nonexistent.

3. Seamless integration with virtual solutions. PrinterCloud, much like its on-premises counterpart, can easily introduce the advantages of cloud printing and cloud print management into a virtual environment like Citrix or VMware, regardless of whether you're using zero clients or fat clients. That means you get an ease of printer and driver management that is almost unheard of in virtual printing—not to mention the ubiquitous availability of an enterprise cloud printing solution.

A more general benefit of PrinterCloud is that you're dealing with a uniform, always up-to-date software platform. The multitenant architecture of cloud print management solutions like PrinterCloud means that your organization has ongoing access to the latest updates and features from PrinterLogic. It also means that you have immediate access to the features that have made PrinterLogic a leading enterprise print management solution for organizations who want to eliminate their print servers—features like self-service printer installation, detailed print auditing and cost analysis, and SNMP monitoring.

Coupled with the high availability and advanced management features of PrinterCloud, the benefits of cloud printing offer a compelling case for adoption. It unites the power of PrinterLogic's on-premises print management solution with the convenience of SaaS.

Brad Harker
Brad Harker
Brad Harker is Director of Sales Training & Automation at PrinterLogic. He oversees the recruiting, training and development of inside sales personnel who are focused on sourcing, qualifying and introducing new customers to PrinterLogic. Since joining PrinterLogic, Harker has been instrumental in the growth and development of the inside-sales team as well as implementing systems to support the company's sales objectives.

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