When you hear folks talking about cloud printing, it's hard not to get a little excited. The key benefits, such as access to select printers from almost anywhere and simplified printing from mobile devices, are impressive—particularly in light of today's dynamic, evolving, mobile workplace.
But there's a big difference between cloud print management and cloud printing, and it's important to keep that in mind when you're researching cloud print solutions. You certainly can't argue with the fact that cloud printing comes with some wonderful advantages, yet it continues to be hamstrung to some extent by the traditional print management solutions that most organizations still have in place. These traditional print management solutions—usually in the form of print servers—can make processes like cloud print setup much more difficult than it should be.
Furthermore, many cloud print solutions have fundamental limitations that take some of the shine off cloud print setup and cloud printing in general. For instance, most of the popular cloud print solutions require that you use special printers, which restricts your options, or they want your existing printers to be connected to an always-on PC running special software, which drives up the cost and complexity of your infrastructure. They also can't always promise universal compatibility with different printer drivers and operating systems.
Cloud print management, on the other hand, has the ability to deliver all the benefits of cloud printing along with next-generation print management that makes print servers seem like 19th-century technology by comparison. That's because cloud print management—when it's done right—truly breaks free from the conventional model of on-premises infrastructure and puts all aspects of enterprise printing into the cloud, where it's always accessible, always manageable, always available.
You'll note that I made a point to include the caveat when it's done right in the previous sentence. As more and more organizations look to cloud print solutions to address their enterprise printing needs, an increasing number of cloud printing providers have naturally sought to fill that expanding niche. However, cloud print management is not an easy thing to get right, and lesser cloud print solutions can quickly leave you wishing that you'd never ventured into cloud printing in the first place.
PrinterCloud has a proven pedigree. It leverages PrinterLogic's acclaimed on-premises print management solution and essentially transfers it to a cloud-based software-as-a-service (SaaS) model, thereby allowing you to enjoy the benefits of both effortless cloud printing and effortless cloud print management.
In PrinterCloud, cloud print setup is as easy as it is using our on-premises solution. From the moment you start, you can simply migrate all of your printers—including profiles, drivers, settings, you name it—from your print server to PrinterCloud using an easy migration tool. After that, you can add new printers, deploy printer drivers, manage queues and edit print profiles across your entire organization more easily than you ever thought possible. Why? Because, unlike other cloud print solutions, PrinterCloud uses the same streamlined and powerful centralized administrative interface that PrinterLogic does.
As a matter of fact, PrinterCloud makes it possible for you to shrink your traditional print infrastructure down to its most efficient, cost-effective state. PrinterCloud's many features allow you to consolidate network printers and even completely eliminate your print servers while enjoying more robust cloud printing capabilities than other cloud print solutions are able to deliver.
In the end, you'll find that cloud printing is only half of the story. Cloud print management through PrinterCloud is the way to migrate your organization's printing to the cloud with maximum benefit.
Brad Harker is Director of Sales Training & Automation at PrinterLogic. He oversees the recruiting, training and development of inside sales personnel who are focused on sourcing, qualifying and introducing new customers to PrinterLogic. Since joining PrinterLogic, Harker has been instrumental in the growth and development of the inside-sales team as well as implementing systems to support the company's sales objectives.